Globe ramps up network rollout for improved customer experience

MINERVA BC NEWMAN

CEBU CITY—Globe has ramped up its network rollout to remain the most consistent mobile network in the 2^nd quarter of 2021 with a score of 75.98 against 70.43 in the first quarter of 2021, according to Ernest Cu, Globe president and CEO in a virtual Globe financial media briefing, Monday, August 9.

“We are very happy that customers continue to prefer the Globe network.  We aim to provide an elevated customer experience through better content, affordable offers, worthy promos and responsive customer service,” Cu said.

Cu bared that Globe VoLTE is now available to postpaid customers in 94 percent of all towns in the country.  The company posted mobile data traffic of 1,761 petabytes in the first half of 2021, a 59 percent increase compared to the same period last year. 

Globe outperformed competition which reported 1,579 petabytes, clearly showing customers prefer to use the Globe network for mobile internet services as it has installed some 600,000 high-speed broadband lines as of the first half of 2021, Cu added.

Cu said that Globe is committed to deepen its relationship with its customers with services that enrich their lives and continue to have relevant offers along with a markedly improved network experience hitting the customers’ sweet spot.

As of June 2021, Cu revealed that Globe has built 641 new cell towers, completed and upgraded 8,175 mobile sites as part of its continued network modernization efforts. The new cell sites were built in Metro Manila, Pangasinan, Laguna, Iloilo, Cavite, Rizal, Batangas, Cebu, Bulacan and Pampanga.

Globe was also able to complete its network expansion in Pangasinan, Misamis Oriental, Nueva Ecija, Negros Oriental, Negros Occidental, Iloilo, Bataan, Zambales, Tarlac and Capiz, Aklan, Antique, Siquijor and Guimaras, Cu said.

“Globe has already surpassed the 600,000 FTTH lines it has laid down in 2020 and Globe’s relentless efforts to improve the country’s state of connectivity has led to it being the most consistent mobile network for two consecutive quarters in 2021, as verified by Ookla®,” Cu concluded.