Be an advocate for the planet, own a Honda car and enjoy top-tier services

CEBU CITY – Owning a Honda Car, whether it is the standard, hybrid or electric, means you are one with the company as an advocate for environmental stewardship, worry-free and top-tier after sales services and more personalized and interactive assistance with free extended warranty under its ACMobility branding.

“One of the benefits of owning a Honda car is its top-tier after sales service firsthand with personalized and interactive assistance from our service technician or advisor dubbed as Open Workshop by ACMobility,” Honda Cars VisMin/Cebu branch manager, Carl Bryan Enerio told members of the Cebu Online Press Corps (CONPC), in partnership briefing in March this year.

Enerio said that this ACMobility-Honda Cars is described as ‘Swift’ repair implementation through on-site approval and with exclusive diagnostic tools reserved for original equipment manufacturer (OEM) brands to ensure all Honda vehicles receive the best care possible.

Enerio explained that Honda Cars ACMobility is the first Honda Car dealership in the country that was established in 1991.  It positioned Honda Cars ACMobility as an aggressive and dynamic player in the automotive dealership industry, setting competition to a higher gear.

“We have the largest service network of highly trained, award-winning certified technicians and service advisors nationwide to provide professional service tailored to your vehicle needs,” he bared.

Honda Cars ACMobility has Free Extended Warranty for worry-free ownership elevating the clients’ peace of mind beyond the ordinary.  Enerio assured its clients that their car investments with Honda are safeguarded with unmatched coverage and support.

Enerio enjoins its Honda Cars AC Mobility dealers, partners and clients to participate in its planting a tree for every Honda vehicle sold under its “ACRE Movement: A Gift of Tree” program.   

Join Honda Cars ACMobility in driving towards a sustainable future.  Honda Cars-ACMobility of the Ayala Corporation embarked on a carbon-neutral, eco-friendly “ACRE Movement: A Gift of Tree” program in July 2023 to provide solutions to climate change and sustainability being a player in the automotive distribution and in power generation in the Philippines.

Jaime Alfonso Zobel de Ayala, in a media interview posted on the company’s Facebook page acknowledged that the transport sector has been among the major contributors to global greenhouse gas emissions, and that Ayala Corp needs to do something concrete to address this.

Thus, “ACRE Movement: A Gift of Tree” program.  The principle behind the program is that one tree is planted for every Honda vehicle sold from any of the 10 dealerships nationwide making every buying customer a participant of the program as an environmental advocate to lessen air pollution and contribute to climate change solution and mitigation.

Enerio said that “ACRE Movement: A Gift of Tree” program aimed to plant 7,500 endemic and endangered trees like Narra, Kamagong, Kalumpang, Banaba, Hauili, and Tagpong-gubat by the end of 2023 at the Ayala Land Carbon Forest in Alaminos, Laguna and at the Kan-Irag Nature Park in Cebu.

“Total goal for 2024 is to plant 10,000 of these kinds of trees.  As of March 31, 2024, Honda has planted 8,013 trees with 6,280 trees in Metro Manila and 1,733 trees in the Visayas/Mindanao area,” Enerio added.

The innovative campaign, ‘1 Car Sold = 1 Tree Planted’, has already gained so much support from Honda clients here in Cebu.  Enerio added that Honda Cebu as of March 31 this year has already planted 306 more trees equivalent to the cars sold during that period within the Visayas-Mindanao regions.

According to Enerio, when it comes to environmental stewardship, it’s about eliminating the carbon (CO2) in the air and help in the global campaign of environmental sustainability, specifically on the quality of air on the road.

“We have released our Honda-CRV hybrid car and eventually going towards full electric cars in the future.  We’re now in the middle of the hybrid model, starting with battery operated and when we go past that, it translates towards the use of electricity,” he added.

To entice clients to join the company in its “ACRE Movement” program, ACMobility Honda Cars-Cebu hold promotional campaigns such open house for big discounts, interactive workshops with topics on motoring and the like.

Honda Cars Cebu has an ongoing fire sale open house up to the end of April 2024 at its showroom at A.Soriano Avenue, NRA, Cebu City where huge promotional discounts are available for the CITY and BRV models.

“Honda Cars-Cebu is giving up to P130,000 cash discount or zero down payment for the CITY model and for the BRV, Honda is giving up to P180,000 discounts. I hope everybody can visit our showroom to avail of our special packages for our clients,” Honda Cars-Cebu general sales manager Nickson Garcia shared.

Garcia calls on everyone and those who want to have a test drive, to visit Honda Cars Cebu at A. Soriano Ave., NRA, Cebu City.  “We're willing to let you experience all our Demo units, particularly CITY and BRV,” Garcia added.

The Honda BRV and CITY models are fitting for all daily drives. The fire sale open house at Honda Cars is to empower and further mobilize Cebuanos through these safe and efficient vehicle models.  Beyond the upfront costs--car ownership is about safety, utility, efficiency, and the real price of owning a car, Enerio said. (Photos: Honda Cars-Cebu/FB)

Honda Cars-Cebu holds fire sale open house, leads environmental accountability

CEBU CITY –To entice and encourage clients to join the company in its “ACRE Movement” program, ACMobility Honda Cars-Cebu goes on a fire sale open house up to the end of April 2024 at its showroom at A.Soriano Avenue, NRA, Cebu City where huge promotional discounts are available for the CITY and BRV models.

According to Enerio, when it comes to environmental stewardship, it’s about eliminating the carbon (CO2) in the air and help in the global campaign of environmental sustainability, specifically on the quality of air on the road. 

“We have released our Honda-CRV hybrid car and eventually going towards full electric cars in the future.  We’re now in the middle of the hybrid model, starting with battery operated and when we go past that, it translates towards the use of electricity,” he added.

“Honda Cars-Cebu is giving up to P130,000 cash discount or zero down payment for the CITY model and for the BRV, Honda is giving up to P180,000 discounts. I hope everybody can visit our showroom to avail of our special packages for our clients,” Honda Cars-Cebu general sales manager Nickson Garcia shared.

Garcia calls on everyone and those who want to have a test drive, to visit Honda Cars Cebu at A. Soriano Ave., NRA, Cebu City.  “We're willing to let you experience all our Demo units, particularly CITY and BRV,” Garcia added.

“The Honda BRV and CITY models are fitting for all daily drives. The fire sale open house at Honda Cars is to empower and further mobilize Cebuanos through these safe and efficient vehicle models.  Beyond the upfront costs--car ownership is about safety, utility, efficiency, and the real price of owning a car,” Enerio said.

Benefits of owning Honda Cars

According to Enerio, one of the benefits of owning a Honda car is its top-tier after sales service firsthand with personalized and interactive assistance from our service technician or advisor dubbed as Open Workshop by ACMobility.

Swift repair implementation through on-site approval and exclusive diagnostic tools reserved for original equipment manufacturer (OEM) brands. Honda Cars-Cebu ensures vehicle receives the best care possible.

Enerio explained that Honda Cars ACMobility is the first Honda Car dealership in the country that was established in 1991.  It positioned Honda Cars ACMobility as an aggressive and dynamic player in the automotive dealership industry; setting competition to a higher gear.

“We have the largest service network of highly trained, award-winning certified technicians and service advisors nationwide to provide professional service tailored to your vehicle needs,” Enerio said.

Honda Cars ACMobility has Free Extended Warranty for worry-free ownership elevating the clients’ peace of mind beyond the ordinary, Enerio assured its clients that their car investment with Honda is safeguarded with unmatched coverage and support.

Honda Cars AC Mobility also enjoins its dealers, partners and clients participate in its planting a tree for every Honda vehicle sold under its “ACRE Movement: A Gift of Tree” program. Join Honda Cars ACMobility in driving towards a sustainable future. 

 Honda's "ACRE Movement: A Gift of Tree" program

Honda Cars Cebu of the Ayala Corporation embarked on a carbon-neutral, eco-friendly “ACRE Movement: A Gift of Tree” program to provide solutions to climate change and sustainability being a player in the automotive distribution and in power generation in the Philippines.

Jaime Alfonso Zobel de Ayala, in a media interview posted on the company’s Facebook page acknowledged that the transport sector has been among the major contributors to global greenhouse gas emissions, and that Ayala Corp needs to do something concrete to address this.

Thus, “ACRE Movement: A Gift of Tree” program.  The principle behind the program is that one tree is planted for every Honda vehicle sold from any of the 10 dealerships nationwide making every buying customer a participant of the program.

Honda Cars-VisMin/Cebu branch manager, Carl Bryan Enerio told this writer that “ACRE Movement: A Gift of Tree” program began in July 2023 that aimed to plant 7,500 endemic and endangered trees like Narra, Kamagong, Kalumpang, Banaba, Hauili, and Tagpong-gubat by the end of 2023 at the Ayala Land Carbon Forest in Alaminos, Laguna and at the Kan-Irag Nature Park in Cebu.

“Total goal for 2024 is to plant 10,000 of these kinds of trees.  As of March 31, 2024, Honda has planted 8,013 trees with 6,280 trees in Metro Manila and 1,733 trees in the Visayas/Mindanao area,” Enerio said.

The innovative campaign, ‘1 Car Sold = 1 Tree Planted’, has already gained so much support from Honda clients here in Cebu.  Enerio added that ACMobility Honda Cebu, as of March 31 this year has planted 306 more trees equivalent to the cars sold during that period within the Visayas-Mindanao regions. (Photos: Honda Cars-Cebu/MBCNewman)

Nexus Baicon Cebu highlights importance of hyper-localization of eSports tourism in PH

CEBU CITY – The recently concluded Nexus Baicon Cebu highlighted the importance of hyper-localization in campaigns and shared insights on the impact of eSports tourism, gaming and digital content creation as a thriving creative industry in the Philippines.

Nexus Baicon 2024 was presented by Tier One Entertainment and organized by Republiq Group of Companies, gathered the top eSports gamers and digital content creators in the country for the first-ever Nexus Fan Fair outside of Metro Manila and was held on April 12-13at Sky Hall, SM-Seaside.

“Our goal has always been to bridge the gap between fans and their idols. Through the Nexus Baicon Fan Fair, we're giving our fans a platform to converge and celebrate their love for gaming with content creators and esports icons. We're fostering a community where gaming passion leads to impactful engagements and lasting memories," Tryke Gutierrez, CEO of Tier One Entertainment said.

According to Tier One VP, Brian Dacanay, the gaming and content creation industry in the country is thriving with a large gamer population and potential for content creators to earn from advertising, skins, streaming and branded content.

eSports and content creation in the Philippines are not limited to Manila, with creators in Cebu and other regions as well, the country is number one in Southeast Asia for gaming and eSports consumption, with less language barrier and high adoption, Dacanay pointed out.

“eSports and gaming events bring in tourism and boost local economy, young gamers have a shorter lifespan to become eSports athletes. Tier One Entertainment currently is Asia's leading eSports and gaming, new media company and we look after content creators on a talent management side,” Dacanay bared.

Bryan Yap, CEO of Republiq Group of Companies on the other hand revealed that RGC is the largest digital agency now in the country.  “We do a lot of different things by social media, we do softwares, we manage content creators as well as do market events.”

Yap said that RGC is really an end-to-end agency and it is focusing right now on the hyper- localization of campaigns and anything coming from them speaks about selling a dialogue at least a little bit because there’s not just a language barrier but basically a cultural barrier in terms of understanding the eSports, gaming and the digital creative industry.

“Having this partnership with Tier One Entertainment is really a perfect marriage because we combine both cultures in other countries’ eSports and being in business, including the potential for the Philippines to make it bigger than what it is now,” Yap added.

Both Dacanay and Yap agreed that the country’s eSports and gaming ecosystem is currently very healthy compared to other markets with mobile legends paving the way for everyone and gamers too to earn money, for example, investing in the gaming franchise, one is able to earn from the business models or from skins and so on in game currency.

Dacanay noted that there are about 47 million gamers in the Philippines. It means there is a lot of opportunity when it comes to digital content creation.  It is a big business, there’s YouTube, TikTok, live streaming on Facebook and more.

“Obviously within those content, there's a lot of advertising and then that could be individual advertising or group or among the gamers, it'd be branded content. They also earn from the platforms and social media advertising, that’s how streamers, gamers and local content creators earn from there,” Dacanay said.

Dacanay said that the Philippines is not really that far in digital and content creation. Filipinos love the great content and are a huge consumer, it is their nature and culture.  The Philippines used to be the text capital of the world, it’s also second in Facebook users.

“The Philippines, I believe, is number one right now in eSports and gaming in South East Asia and that’s also because of adoption and a lot less language barrier. We are also importing content from the West, a lot of consumption here.  So, in terms of gaming and eSports consumption, which country in South East Asia that’s very strong in content creation or eSports?” Dacanay asked.

According to Yap, that is the reason both Tier One and RGC started bringing eSports, gaming and digital content creation to the regions, pioneering in Cebu being a trading and talent hub for the eSports/creative industry. Imagine the huge tourism impact of bringing eSports events to the different regions in the country.

“This is really one of the purposes to hold the Nexus Baicon in Cebu, it is actually just step one to be able to do more events like this and bring in international events of gamers and eSports athletes to the country in the future, with the support from stakeholders, the media and the community as well,” Yap added.

According to Yap and Dacanay, that’s really their biggest dream and they’re actually working on it. The Cebu leg of the much-anticipated community-focused gaming event was just the beginning. The organizers are already setting their sights on expanding to Bacolod and Davao for broader reach and impact as it celebrates gaming, community, and shared passions. (Photos: MBCNewman)

 

Aventus Medical Care continues to adopt latest tech for best healthcare services

 CEBU CITY -- Aventus Medical Care, Inc. adopts the latest technology as it continues to focus on its mission of providing the best healthcare service to every Filipino for the past 15 years.

“Aventus has affiliated with specialized physicians trained in highly respectable institutions and integrates state-of-the-art diagnostic machines from highly regarded manufacturers in the medical field.  Aside from focusing on medical treatment, Aventus promotes medical awareness through health education and early detection of certain diseases,” Dr. Matthew Cuan, Associate Director for Multi-specialty Clinics said.  

Cuan added that Aventus is set to be at par with several leading healthcare providers in this country in terms of healthcare excellence as it has been at the forefront when it comes to consolidating the latest healthcare technology.

He said that by partnering with Qure.ai and Astra Zeneca in the screening for early risk detection of lung nodules, the company strengthens the thrust that it has been known for the past 15 years.

The partnership further expanded the company’s aim to improve services by incorporating the latest technology to provide better patient outcomes via quick and reliable diagnostic results.

“The incorporation of the three components mentioned will be a big leap for Aventus towards its commitment to healthcare excellence, as it has always been at the forefront when it comes to acquiring the latest healthcare technology,” Cuan explained.

The use of AI in the fight against lung cancer via early detection of lung nodes in several countries has shown the vast leap in technology and the impact it has on the outcome of patients who benefitted from it, Cuan pointed out.

Aventus embraced this remarkable opportunity to be part of a milestone in which patients under the company’s care will also benefit from the desired outcome. In partnering with Qure.ai and Astra Zeneca, the company enhances its capability in the early detection of lung nodules. Lung nodules are small growths that may either be benign or could be early-stage cancer.

The Global Cancer Observatory reported that in 2020, there were over 17,000 deaths related to lung cancer in the Philippines. This accounts for 18.4 percent of total cancer-related deaths in the country. (Photos: Aventus Medical Care, Inc.)

 

 

NNC7-OPT+ shows decline in all forms of malnutrition in 2023 though stunting remains a problem in C.Visayas

 CEBU CITY – The National Nutrition Council (NNC-7) through its annual Operation Timbang Plus (OPT Plus) recorded a decline in the prevalence of malnutrition in all its forms--stunted, wasted, underweight, and overweight in 2023 but stunting, low height-for-age, remains the top malnutrition problem in Central Visayas.

The 2023 OPT+ in Central Visayas results showed that a decrease in malnutrition prevalence for stunting, from 8.5 percent in 2022 to 7.2 percent in 2023; for wasting, from 2.2 percent to 1.4 percent; for underweight, from 3.6 percent to 3.2 percent and for overweight, from 2.8 percent to 2.1 percent.

The rate of decline in prevalence for all forms of malnutrition started when the pandemic began in 2020. It considered the decrease in OPT coverage from 82.4 percent to 78.8 percent as a possible factor for the drop of the prevalence rates, NNC-7 noted.

OPT+ is the annual child growth assessment for all 0- to 59-month-old children in the barangays conducted by trained teams.  The OPT Plus generates data on the nutritional status of children in a barangay, locates under- or over-nourished children, and guides local government units in nutrition program management.

Mission bared that the 2023 OPT+ reported that stunting still remains the top malnutrition problem in Central Visayas in 2023 with Negros Oriental having a prevalence rate of 4.7 percent or 5,538 children. Cebu has 3.5 percent or 9,725 stunted children while Bohol has 2.28 percent or 2,165 stunted children and Siquijor has 3.11 percent or 179 stunted children.

The World Health Organization (WHO) defines stunting as low height-for-age. WHO stated that stunting happens as a result of chronic or recurrent undernutrition, usually associated with poverty, poor maternal health and nutrition, frequent illness and/or inappropriate feeding and care in early life.  WHO warns that stunting prevents children from reaching their physical and cognitive potentials.

“We urge local government units to implement interventions and invest in solutions focused on the First 1000 Days of a child’s life from pre-pregnancy to two years of age as an effective strategy against stunting in children,” Dr. Parolita Mission, NNC Region VII Regional Nutrition Program Coordinator said.

Mission added that the First 1000 Days of Life is one of the strategic thrusts of the 2023–2028 Philippine Plan of Action for Nutrition (PPAN).   Some interventions that local government units can implement for First 1000 Days include supplementary feeding and micronutrient supplementation of pregnant women; promotion and supporting breastfeeding; and regular growth monitoring of weight and height.(Photos: NNC7/FB/Google Images)