TACLOBAN CITY – The very first biggest mountain
rave party is happening at the La Villa Francisco (LVF) at Barangay 100, Diit,
Tacloban City on June 12, 2026 dubbed as “12.0 Freedom Fest”—a 12-hour meticulously
curated journey to maximize the Philippine Independence Day holiday on a
weekend.
“The planning and execution of the 12.0 Freedom
Fest event aims to revitalize our La Villa Francisco, a premier mountain resort
with affordable rates for the Taclobnons and nearby towns in Leyte. The event is intended to be affordable and
family-oriented, with a focus on expression and community,” said Jimmy
Clemente, president & CEO of La Villa Francisco during the media launch and
site facility tour in April 2026.
Clemente bared that the goal of re- establishing
the resort to offer affordable family fun to Taclobanons and nearby towns and
to open the facility to a broader audience, not just the local community, and
hosting the 12.0 Freedom Fest rave party from 1:00PM on June 12 to 1:00AM on
June 13 makes a difference and the impact on the overall image and marketing of
La Villa Francisco.
“The goal is to attract a more premium market,
including the middle class, and ensure the event's success. We are aiming to
accommodate over 3,000 people with three ticket categories: general admission,
VIP, and BVIP, with the latter being further divided into two sections,” shared
Ailhenne Zoe Cabalan, LVF operations manager.
Cabalan said that the event team and management
are finalizing the ticket package rates and structure so that tickets are ready
to go on sale on April 27 with publish social media announcements over the next
few days on the official Facebook page detailing ticket sales timing and
categories.
What to
expect at the 12.0 Freedom Fest?
Elvira Torre, proprietor & CEO of Dreambox
Multimedia Marketing Campaign Services explains that Freedom Fest is the definitive
mountain rave, timed for June 12, the Philippine Independence Day long weekend,
engineered as a perfect 12-hour experience from 3:30 PM to 3:30 AM, emphasizing
the importance of expression through music and events. The celebration kicks
off early as the gates open at 1:00 PM.
“Rising above the city, 12.0 Freedom Fest is More
than a party, it is a strategic marketing initiative to elevate La Villa
Francisco Mountain Resort, transitioning its mass-market appeal into Tacloban’s
ultimate "High Ground" premium destination. This immersive 12-hour journey is a
meticulously programmed mountain takeover that marks the inauguration of an
iconic tradition, kicking off a new era of resort activities,” Torre said.
12.0 Freedom Fest offers a seamless atmospheric
transition from a premium sunset lounge session to a high-energy rave featuring
an exclusive all-female headline DJ line-up, amplified by spectacular production
and the explosive performances of the Rebel Force Dancers, Torre bared.
“We would like to transform the resort into a
premier music festival destination and to solidify its reputation as a premier
destination for large gatherings, kicking off with the highly anticipated 12.0
Freedom Fest, a 12-hour immersive music and lifestyle experience,” Torre said.
As the sun sets, the resort transitions into a
high-energy nocturnal spectacle, starting with the relaxing sundown and golden
hour grooves of local DJs Jong Garcia, NJR, and Nolit. As the night progresses, the energy hits its
peak with an explosive, all-female Manila DJ lineup featuring Mia Fernandez,
Christine Alcantara, Lovezy, Jennifer Lee, and Dara Carmina. Amplified by the
commanding presence of The Hype Syndicate (Aj Laranas, King John, and Ice
Rosales) and the visual choreography of the Rebel Force Dancers.
“12.0 Freedom Fest highlights La Villa
Francisco’s capability to host large-scale, premium audio-visual spectacles.
Guests can immediately enjoy the resort facilities—including the pool, water
slides, and expansive grounds—alongside interactive zones like The Glam Hub and
a curated Food Village,” Clemente shared.
According to Clemente, guests walk through
dynamic entry barricades into a space filled with lush summer colors,
fluorescent neon accents, string lights, canopy-draped VIP corners, and
colorful festival pole flags.
Torre shared a preview of what to expect at the
event. Arriving early at 1:00 PM means
first dibs on the ultimate content haven. Highlight the 8x12ft event photo op
wall, the self-shoot interactive photo booths (complete with unlimited polaroid
prints and props), and lifestyle stations offering hair braiding and henna/face
painting.
Tease the massive concessionaire setup. Guests
can enjoy everything from classic ice cream and street food to pizza and
customized crafts at the pop-up station. Never Go Thirsty. The party won't stop
for a drink run, thanks to strategically placed satellite bars, brand
activations, and beer stations covering the VVIP, VIP, Gen Ad, and pool areas.
Some VIP experience with the general admission
(GA) Poolside and Mountain Side Canopy Lounge Reservation available for groups
of 15 and 20 persons, VIP and VVIP Sections with premium seating complete with
premium bottle service, exclusive satellite bar and waiter service, and the
absolute best view of the 12-hour stage production especially for VVIP A Ticket
Holders.
Key features of the 12.0 Freedom Fest include a
12-hour continuous entertainment with DJs from Cebu, MCs from Ozamis, Leyte and
Manila, Hype Performers from Cebu, All-Female Manila DJ lineup, Merchandise and
F&B Stalls, Activity Corners, Pool Foam Party, Giant Pool Slide and more!
Festival Attractions include Pool Foam Party,
Interactive Photo Booths, Hair Braiding & Face Painting, Henna Stations,
Food Village & Craft Pop-ups, Satellite Bars, CO2 & Confetti
Spectacles. Music Starts at 3:30 PM for
the 12-Hour continuous entertainment with young professionals, tastemakers, and
festival-goers looking for an elevated, high-energy highland escape.
Let’s
tour La Villa Francisco Mountain Resort
Located just a short drive from the Tacloban City
center, La Villa Francisco Mountain Resort is highly accessible for both local
residents and out-of-town visitors. Guests looking for a seamless, hassle-free
journey can easily book a ride directly to the resort using online ride-hailing
platforms like Grab. For those commuting, standard public transportation
options, including local buses are also readily available, making the highland
escape completely within reach whether you are driving private or commuting.
Amenities cater to both children and adults.
The Children’s Waterpark features water slides designed for younger guests,
while adults can enjoy a swimming pool and a giant pool slide. Beyond these,
guests can commune with nature through the resort’s landscaped garden, complete
with walkways that are illuminated at night, offering a serene environment for
evening strolls.
Today, La Villa Francisco features 17 rooms,
including options for couples, small groups, and families. Room types range from standard for two to
triple and family rooms. For larger
groups, Casa Amistad and Casa Bonita can each accommodate up to 10 persons,
offered at an overnight rate of P10,000 inclusive of breakfast.
These additions position the resort as an ideal
venue for barkada getaways and family bonding experiences. Complementing its accommodations is an
on-site restaurant that serves both day visitors and overnight guests. Every
weekend, the resort hosts Acoustic Night, where live band performances create a
relaxed and social dining atmosphere.
The resort has also strengthened its position
as an events destination. Its function hall can accommodate up to 500 guests,
making it suitable for weddings, birthdays, and corporate gatherings. This
large-capacity venue adds to its appeal as a go-to location for celebrations in
the Tacloban area.
La Villa Francisco Mountain Resort offers
visitors a refreshing escape where leisure and nature meet. Spread across 9.5
hectares of developed land within a 25-hectare property, the resort combines
sweeping greenery, cool highland air, and modern amenities to create a
destination where leisure meets nature.
Looking ahead, the Clemente family plans to expand
the resort’s offerings. Planned developments include additional villas and
cottages, as well as new attractions such as a proposed kart zone and
horseback-riding facilities. These enhancements aim to broaden the resort’s
appeal while supporting the continued growth of tourism in Tacloban. (Photos: MBCN/LVF)