Medical, healthcare services in a mall?

CEBU CITY— Chong Hua Hospitals redefined medical and healthcare services in Cebu and the neighboring Visayas and Mindanao regions with the launching and opening of the Chong Hua Medical Mall, a 12-storey facility along J. Llorente Street, Capitol Site, Cebu City that serves as a one-stop destination, offering a wide range of clinical specialties, including radiology, cardiology, laboratory, and pharmacy services alongside over 300 doctors available from Monday to Saturday.

“Our goal is to provide accessible, convenient and topnotch health care for the people of Cebu, and neighboring islands all under one roof.  We mark the beginning of a new chapter in health care, one that emphasizes convenience, quality care and the wellbeing of every patient,” said Benito Gaisano, Chairman, Association Benevola De Cebu Inc. (ABDCI), in his opening message at the grand launch event on October 1.

Gaisano said that Chong Hua Medical Mall represents a bold new vision for healthcare in the region. It is more than just a facility, it is a gift to the community, a place where they bring together quality medical services, modern technology and commercial service in a patient-centered approach.

According to Dr. Helen Po, President and CEO, Chong Hua Medical Mall that the facility integrates advanced medical services with unmatched convenience, comfort, and an exceptional patient experience. It brings together multiple healthcare services, specialty clinics, diagnostics and patient-focused amenities into one seamless environment. 

“Our strategic direction is clear, we aim to make healthcare more accessible and efficient by integrating these services into a single, easy and navigable space. Patients can consult their doctors, complete diagnostics tests, and receive treatment all in one visit,” she added.

What sets Chong Hua Medical Mall apart from other hospitals in Cebu

Dr. Joanne Cosin, Chief Operating Officer, Chong Hua Medical Mall bared that what sets the facility apart from other hospitals in Cebu, is its focus on convenience and preventive care. It's not just for those who are sick; it also caters to individuals seeking health monitoring and regular check-ups. Patients can easily walk in, even without a prior doctor's appointment, as medical experts are available to attend to their needs.

Cosin added that the medical mall allows those traveling from provinces or nearby islands to complete their healthcare journey within a day-consult with doctors, undergo tests with quick result releases, receive prescriptions, and return home the same day.

This is to be a seamless journey operational excellence at its best for being the best practices of the hospital towards the medical mall where everything from preventive, primaries, specialty, happens in one roof all in one day, hopefully, from diagnostics to consultations, to pharmacy to breakfast, lunch and dinner. “We hope for the patient to have a very seamless experience,” Cosin said.

Chong Hua Medical Mall embodies the trusted Chong Hua plan of medical care, known for its commitment for quality, compassionate service and a tradition of excellence that has been the cornerstone of healthcare in the region.

It is a symbol of Cong Hua’s commitment to raise healthcare standards.  Patients can seamlessly navigate between consultations, diagnostics, and commercial establishments like food outlets, bank, nail salon, and convenience store-all within the same facility.

The "Meds-to-Go" service enhances convenience by enabling patients to call or message the pharmacy, pre-order medications, pay online, and pick them up without delay. Digital integration also plays a significant role, with diagnostic results accessible online.

Patient records are also connected between Chong Hua Medical Mall and Chong Hua Hospitals, supporting advanced treatments, emergency services, and hospital admissions when needed.

Part of a broader healthcare ecosystem linked with Chong Hua Hospitals, the medical mall offers patients smooth inter-referrals among specialists, enhancing multidisciplinary care for complex health needs. This integration ensures comprehensive, coordinated, and efficient healthcare delivery.

Looking ahead

Dr. Cesar Quiza, Medical Director bared that Chong Hua Medical Mall soon to offer an ambulatory surgical clinic for day surgeries and a pharmacy drive-thru, adding another layer of service and convenience for patients.  Currently, the medical mall features a laboratory drive-thru, allowing patients to undergo laboratory tests without leaving their vehicles, further enhancing accessibility and ease of access.

Quiza said that Chong Hua Medical Mall emphasizes comfort and safety with spacious, air-conditioned waiting areas, and a mechanical air ventilation system that delivers clean air.   Accessibility is enhanced by multi-level parking that extends up to the 8th floor, complete with easy floor access, escalators up to the 4th floor, and patient assistants who guide and provide support to every visitor.

Guided by the vision to be the leading provider of quality healthcare in the Visayas and Mindanao, Chong Hua Medical Mall embodies the mission to deliver a patient-centered approach that emphasizes comfort and convenience. (Photos: MBCNewman & Chong Hua Medical Mall)